Measure Performance
The internet offers unique capabilities for monitoring what visitors are doing on your website. This is critical for continuously improving your online business. Without this, how do you know what is working and what is not?
ClickBasics’ web analytics is based on the same "Web Customer Lifecycle" you used to design your site. We’ll help you measure and adjust the effectiveness of each of the four parts of the funnel:
- Acquisition
- What percentage of your visitors are new?
- What key words are people using to find your site?
- What other websites "refer" visitors to your site?
- What is the CTR of your online advertising?
- Persuasion
- What is your bounce rate?
- How many "unique page views" are you getting?
- What is your top content?
- Conversion
- How many "goal conversions" are you getting?
- What is your goal "abandonment" rate?
- What is your revenue?
- Retention
- How many repeat goal conversions are you getting?
Let ClickBasics help you tie this all together with...