At ClickBasics there is so much state-of-the-art information on how best to market one’s self on the internet. It’s very clearly expressed and I am now able to understand the direction I want to take. I’ll be coming back often to learn more. – Beverly Haberman, Communicate for Success
Paul Carter makes a technical analysis of web site use comprehensible…He offers a lot of information in a manageable, understandable format. Anyone with a website can learn from his presentation, and start thinking of ways to improve the way that they communicate with their customers.
—Steve Fogel, Program Director at Berkshire Enterprises/Berkshire Community College
You generously shared information that was rational, practical, and very smart. I learned some things I can use right away, and that is the mark of a successful workshop.
—Jerry Posner, The Posner Group
Paul is a pleasure to work with. He has a disciplined, methodical approach that keeps projects well managed and moving forward. He’s open-minded and keeps up on what’s current in Web site technology, always striving for industry ’best practices.’ I whole heartedly recommend speaking to Paul about your Web needs.
—Tom Rocco, Vice President, Marketing and Communications Kripalu Center for Yoga and Health
Paul gets it. He understands the interactive space, the importance of user-centered design and the overall customer lifecycle, as it relates to online marketing and sales.
—Rick Machanic, CEO Tag New Media
Paul demonstrates a broad knowledge of web programming and operations, and understands the business behind it as well. His patience, attention to detail, and positive attitude make working with Paul a pleasure.
—Dave Winzler, Director, Microseeds LLC
It has been six years since you created our web site, and our club has benefited greatly from it. Attendance at our events is greatly attributed to the web site in getting the details to our members and the general public.
—Harvey Waller, President, Colonial Carriage and Driving Society
One of my tasks was to get a website up. I knew nothing about how to do that, until Paul came along. In 3 months we had our site up and running!.
—Eileen Quinn, Administrative Coordinator, Women’s Interfaith Institute in the Berkshires
I am NOT inclined to do anything on the internet. I miss my old Olympia typewriter! But Paul has been incredibly kind and mercifully gentle with my slow ability to learn web speak. Step by step he has guided me with his ClickBasics design, and step by step I have been learning. Every time I make my very own changes to my website I feel like Einstein!.
—Megha Nancy Buttenheim, Kripalu Senior Faculty Member and Director of Let Your Yoga Dance
You have made it possible for me to have a visitor friendly and manageable site. I recently attended a Marketing On-Line workshop which demonstrated just how good my site is. You have spent the time and had the patience to teach me to manage the content of the site, to size and place images, to make new pages and list product pages for viewing by using programs you designed. You also taught me basics about marketing, goals and keeping account of statistics, all of which have made my own efforts more productive.
—Elsa Karr, Fiber Artist Elsa K. Fiber Arts
I enjoy working with Paul a lot. He is very patient and gentle as we work together on my website. He explains how to do it, so that even a non-technical person like me can learn how to do it. I’ve worked with Paul for several years on my artist/teacher website and am learning things I never thought I could grasp. For me, working on my website, writing copy and inserting photos etc. is as easy as painting. (And painting is what I know how to do). I recommend Clickbasics to anyone who wants to develop an effective website. –Linda Novick, YogaPaint.com
Your work has been highly professional, thoroughly organized, and took me step-by-step through a “foreign world”. I especially appreciate your consistent patience as I have learned the ABCs of effective Internet marketing. –Henry Kranz (a.k.a.Honest Henry) Mountain Man Insights
The basics of laying the foundation before going further with websites and social media. —Kim Berber, Animal Life Publications and Animal Laughter Studio
Expanded and informed my understanding of online marketing. —Catherine Folkers, Advanced Integrative Therapy
I feel more empowered to use internet marketing tools. –Mary Cinque, New England Security Center
Intro to possibilities of the internet in a simple and enthusiastic presentation! —Carla, Workshop participant
Helped in thinking about how to make my website do what I want. —Dr. Margaret Carlough Light Touch Chiropractic Center
Understanding that it is important to know the business and the buyer before mailing or creating strategy. —Mel Maliki Sterling Silver Jewelry
Learning how to use analytics to measure success/failure of site. —Workshop participant
Learning what I didn’t know, the details of SEO, Paths, website strategy (detailed). —Tonio Palmer Wharton Fellows Program & Independent Consultant
Getting more specific ideas & examples of how & why all of the steps work. —Mollie Toole, Director of Sales and Marketing Yankee Inn
The handout worksheet helped me to individualize course content in real time. —Paula DeLaurentis, Web Designer/Consultant
Steps to building business. —Jessica Lesure Charles Phykitt Insurance Agency
Thought provoking. —Justin Lowery, Independent Web Designer/Consultant
Orderliness and conciseness of material. —Maggie, Nutritional Educator
Process suggestions. —Will Ryan The Joyful Diabetic
The whole presentation. —Paul Ambrose, Workshop participant
Overview of marketing on the internet and change. —Marie Jackson LivingThePower.com, Workshops on Conscious Evolution
Clear goals. —Joanne Deutch Funding The Arts